So I recently have been introduced to Kynetx. If you haven’t heard, “This changes everything.”
I would like to paint a picture for you. Think about how the internet now is used. We shop, we find maps, we looks at our friend or family’s blog. Well, think about internet as you want it to be. You have all this information out there that has been seen by you and then some that hasn’t been seen by you. The internet can be the ultimate productivity tool for you. I would love to be able to use the infonet to help me find ways to shop better. I say the word better because everyone is different. Better for a lot of people can mean cheaper, but it also can mean healthier, greener, or even just plain better quality.
My grandpa hates Wal-Mart. In his mind, wal-mart stands for the worst quality product that is the cheapest thing imported from china. All of that may be true, so for him, when he shops online, he only shops from quality stores that he knows he will get a good product. If this information were being used and helped him make shopping decisions online, I guarantee he would have a better experience using the internet.
I am here to tell you this information can be used for your benefit.
I sat down for lunch with a good friend of mine and talked about this very thing. If the internet could be more useful in one way, it would be to give me BETTER information. I say better again because better is based upon the current baseline and ME. My better is different than my wife’s better.
Her better would be next to a recipe, have the total calories and saturated fat for that particular recipe before she prints it off to cook it to see if it meets her criteria. Better would be to only show the ones that are 0 grams of saturated fat. If she has made the goal not to eat any saturated fat, then why even show those recipes that have more than 0? This is called context automation. This is how fulfilling your internet experience can be.
So when I sat down with my friend, he told me about this idea, and I just realized that this has been the frustration of my internet browsing as far back as I can remember. I have to admit the human mind is very good at sifting through information to find what you really want but what if you didn’t have to sift? What if you could hit the “I’m feeling lucky” button every time and it was a direct hit every single time? I think it is possible. What about you?
Kynetx is making this happen.
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